I like it, too. I was looking for a trio or quad to take with me on vacation so I didn't have to drag around so much stuff. I have several, but it seems that almost all of them are too sparkly. I wanted matte, and I totally got it with this one. One of the medium shades has a little bit of shimmer to it, but that's ok. The light shade works great as a base, and the darkest shade is just dark enough but not too dark for the crease. I had no trouble with the pigment. Seems just right to me. I usually use brushes, but I found that even the little applicator that comes with the product works fine with this. What a surprise! I like the texture. It doesn't flake, and it stays on. Quite pleased.